Create people first and purpose driven company culture for peak performance!

What is your Cultural challenge?

Culture has the most significant impact on a company’s performance. Without the right culture, there is a lack of innovation and agility, a lack of personal responsibility and engagement of employees, and it puts you at risk to lose your top talents.



You have an ambitious strategy, but you haven’t found a way to mobilize people toward its execution yet.

You want people to take new responsibilities, take ownership over goals, and care about the quality of their work and the final results.

You are aware that people need to change their behaviour to achieve the next level of performance, but you are unsure about how to approach this challenge.



Your business is expanding, and the number of employees is growing rapidly.  You are noticing that the daily operation is not as smooth as it used to be. There is a constant feeling of losing control. Situations are more and more chaotic. You are missing a sense of one team culture and feeling annoyed that you are dealing more with internal issues than with customers.

You are the NEW LEADER, or you have a challenge on how to ALIGN YOUR LEADERSHIP TEAM


You want to establish a new culture, based on the new values without jeopardizing what is already working well. You want to align the values and behaviours of a leadership team to walk the talk and make them all work toward common goals. You are searching for ways to gain leaders’ buy-in and overcome their agendas and personality traits that represent barriers to the aligned leadership team.

You need to integrate Culture after Merger & Aquisition


You are aware that bringing together two or more companies represents a high-risk situation. You are working hard on aligning portfolios, systems, and processes but the human-related issues are kicking in and are increasing the risk of M&A failure.

A merger is a cultural shock for people and needs to be managed carefully, but you don’t have the right expertise on how to address the cultural alignment adequately.



You are aware that your company’s capabilities are dependant on talent.

It’s tough for you to keep promises made to your customers or to deliver results because of the lack of talented employees. The inability to attract and retain the best people also results in higher costs, lower productivity and high stress.

You want to retain your best people and create an appealing workplace for ideal candidates.

LACK OF INNOVATION AND ENGAGEMENT is putting your business at risk


As a leader, you are aware that you need to implement constant changes in business development and efficiency. Whatever change you want to apply, you face the resistance, lack of innovative solutions, and the inability to solve problems, low quality of work, and poor customer service.

The level of engagement is low, and the decisions fade out, there are a lack of focus, excessive meetings, poor relationships and a lack of leadership.

Cultural transformation is the solution! How to transform it successfully?


Invest time and willpower to gain a deeper understanding of how a culture evolves.

Culture is a human system, which means that it’s influenced mostly by the mindsets, decisions, and the actions of current and past people in charge. In other words – what brought you here won’t bring you there. Real, sustainable, and lasting cultural transformation occurs when the majority of people transform their world-views and, consequently, the way they make decisions, take actions, and cooperate. Achieving such a state with the same old way is impossible.

The Cultural Transformation Process should be led differently than business as usual.

Don’t rely on conventional change or project management methodologies, as they are not enough to achieve a real transformation. The Cultural Transformation Process includes addressing the above-the-surface issues (behaviours, systems, processes) and – at the same time – below-the-surface issues (world-views, personal maturity, values, beliefs, co-workers, leadership, attitudes that limit). Because of the significant impact of the below-the-surface (hidden) issues, the transformational process is unpredictable and requires that leaders trust the process even if the final destination is not clear yet.

Personal transformation of leaders is the essential aspect of cultural transformation.

The main shift should happen in the world-view of the leaders from “command-and-predict” to “explore–sense–respond”.

The CEO should be the primary change agent of the Cultural Transformation Process.

Don’t outsource the Cultural Transformation Process to the HR department. Leaders have the most significant impact on the culture of the company. They are a crucial part of creating a new culture. That is why they need to be a sponsor and the first example of the new culture.

Find an expert who will help you navigate the successful transformation process.

Our approach

  • We assure you that the whole company understands what the Cultural Transformation process looks like, as well as what the demands and the benefits of the process are
  • Together with the management, we identify the cultural outcomes and expected impact on business results
  • Before the first phase of the process, we assess your culture and readiness for change
  • Based on the findings, we establish a robust Cultural Transformation Strategy with clarification of roles, responsibilities, critical initiatives required, engagement and communication strategy, timelines and resources needed, progress measurement mechanisms, and the list of all possible supporting efforts for leaders, managers, and employees.
  • We integrate the desired values for the new culture into every single action of the Cultural transformation process to assure to path the transformation in a “new culture” way instead of trying to change the culture with the “old culture” mindset.

We use a comprehensive and proven System for cultural transformation. We help you understand how the culture is a crucial part of the business,  give you a clear methodology and needed approaches for successful transformation and address all critical elements of culture during the culture transformation journey.

Check our System of Cultural Transformation

Contact us


to discuss how we can support you on your transformational journey